Invite Your Community to “Go Blue” for Colorectal Cancer Awareness Month.

This year the Colon Cancer Coalition, Fight Colorectal Cancer, and the American Cancer Society invite you to GO BLUE in March.

Engage civic and business leaders to light landmarks blue or promote colorectal cancer awareness messages and activities.

6 easy steps to get involved! 

Blue lights in Houston TX 2019

1. Download the Toolkits.

Download Volunteer Toolkit Download Health Care Toolkit Access Resource Drive

2. Sign up and request a proclamation for your state using Fight Colorectal Cancer’s Blue Star State Tutorial.

3. Watch the recording of the #BlueForCRC Ask Us Anything open Zoom meeting from Thursday, January 5, or the 2022 training webinar to get all the tips and tricks from volunteers.

4. Invite local landmarks, health care systems, and other local establishments to “go blue” March 3-12, 2023 (or any time in March that works for them).

5. Request a Colorectal Cancer Awareness Month proclamation from your city’s mayor.

6. Submit your local landmark going BLUE!

Submit A Landmark

Pre-order your March Awareness Kit!!

Updated informational resources now available

Share with your family and friends, at places of worship, health fairs, and public events.
Talk about the importance of life-saving colon and rectal cancer screening.

Easy to read, easy to share, and available in multiple languages.

Order Your Awareness Materials


From volunteer Allison Rosen

  1. Allison Rosen at #BlueforCRC press conference in HoustonStart early, it is hard to get people to commit at the last minute.
  2. If you see a building that was another color (like pink for breast cancer awareness) it has the potential to turn blue.
  3. No place is too small, if a bank or other business is blue, call them. The more buildings and landmarks the better.
  4. If a company, medical center, or business doesn’t have lights ask if they would be willing to wear blue on a certain date and post to social using #BlueforCRC to create social media buzz.
  5. Share the unified messaging and ask those participating to tweet, share it on social. They like it when they are given exactly what to say.
  6. PERSONALIZE EVERYTHING! In every email and phone call include your personal connection to the
    colorectal cancer, as a patient, survivor, or caregiver. Make it really hard to say ‘No’!

See all of Allison’s tips in the #BlueForCRC Volunteer Toolkit.


(include photo if possible)

  1. 1 in 24 Americans will be diagnosed with colorectal cancer in their lifetime. Thank you [tagged landmark or city] for going BLUE to support patients and survivors during Colorectal Cancer Awareness Month. #BlueForCRC #colorectalcancer @coloncancercoal @fightcrc
  2. For Colorectal Cancer Awareness Month, I’m excited that [tagged landmark or city] is going BLUE to help raise awareness and encourage life-saving screenings for colon and rectal cancer. #BlueForCRC #colorectalcancer @coloncancercoal @fightcrc
  3. #ColorectalCancer is the second-leading cause of cancer deaths in the United States among men and women combined. That’s why we are going #BlueForCRC to encourage screening for this largely preventable cancer. @ColonCancerCoal @FightCRC @AmericanCancer

Use #BlueForCRC in all your CRC Awareness posts in March. And add a state-specific hashtag to find others raising awareness in your state.

Thank you for your partnership

Fight Colorectal Cancer
American Cancer Society Logo
Colon Cancer Stars
American College of Gastroenterology

The Colon Club

Colorectal Cancer Alliance
National Colorectal Cancer Round Table
GI Cancer Alliance